Scope of Luxury Brand Management - Luxury Program

A profession in luxury brand management requires a comprehensive study of various brands and the capacity to connect with special showcase fragments. Luxury brand management now offers lucrative opportunities. If you are one of the individuals who can see past money and respect the lineage of a brand, a career in luxury brand management will be fulfilling for you.

Luxury Brand manager :

The essential part of a luxury brand administrator is to comprehend the legacy and history of the brand and to connect to the customers. This individual is mostly in charge of keeping the brand famous while holding its restrictiveness, i.e. guaranteeing that the brand maintains its popularity and is a preferred choice among both- the marketers and the customers.

 Scope and sectors :

Premium sections like Custom Autos, fashion, wines, chocolates, spa services, jewellery, leather industries, watches, signature pens, and so forth have landed on Indian shores and need luxury brand managers.

With luxury brands spreading operations to more and more nations, as a brand manager at a substantial luxury brand house, you can be the face of the brand in India, dealing with the organization's operations and client relations in at specific locale. In this manner, a luxury brand manager needs to continually address and rethink the forms of luxury; keeping a tab on the evolving trends, observations, and tastes of the areas and furthermore, frequently giving configuration support to country limited product offerings.

In India, one can begin off as an official and climb the positions to wind up accountable for select brand showrooms. With experience, one can hope to deal with the brands' provincial business extensions, sort out prestigious occasions to advertise the brand, create special crusades and scout for a famous brand representative among different popular stars. The more ambitious ones can even take in the little-known techniques and go ahead to glide their own organizations later on.

Global Management Program for Executives in Luxury Management is offered by IIM Ahmadabad in a tie-up with the ESSEC Business School Paris. Experts at the official level can go for this program with an intend to   deeply understand the specificities of a luxury business and , the explore possibilities to open doors in developing markets. Members of the program will get prepared at ESSEC Paris where they get the opportunity to associate with the workforce, graduate class, visit global fashion houses and luxury business houses and much more.

Salary :

Trainee and official brand directors begin at Rs 50, 000 a month and can anticipate perks like cash rewards or gift incentives such as paid trips, getaways, dinners at five-star hotels and exposure to prominent people. The perks of this profession far exceed the compensation.

Luxury brand management is offered as an undergrad course and as a PG specialization course in various European universities

MBA in Luxury Brand Management: How much will it cost in India?

The luxury industry is a booming sector in India, and top B-schools are offering MBA degree in luxury brand management in collaboration with top universities and international luxury brands. The course allows students to earn a high-quality education and achieve remarkable career goals.

Considering all the benefits of pursuing MBA in luxury brand management, most Indian aspirants are looking forward to attaining the qualifications but at a reasonable fee structure. Since this course is a holy grail towards great career accomplishment, lots of students want to compare the degrees offered by different institutes in India.

Why the cost of Luxury Brand Management degree justified?

If you relate MBA to a high amount of fee, you must know what facilities and infrastructure you can avail for the next two years in the college. You can make an assessment based on following factors:

·         Cost of MBA: The most significant cost to decide your career path is the amount you are going to spend as tuition fee. Be ready to spend an average of Rs. 20-25 Lakh if you want to pursue MBA in luxury brand management. Students who can’t afford the higher fee levels can avail education loan from various banks.

·   Your living expenses: The MBA cost may increase because of your living expenses if you are pursuing a two-year residential program in a place far from your home. However, you can also appear from executive programs to avoid the higher cost of living.

·    Preparation cost: MBA is the most sought after career program in India. Therefore, an average student needs to spend a considerate amount in preparation. For instance, you can add an estimate of Rs 25000-30000 to your MBA cost for preparation of GMAT, written exam, interviews and essay writing.

·       Opportunity cost: All good things come with a price. The cost of doing an MBA varies according to the cost of the foregone salary and professional experience. Do not just evaluate the cost of doing MBA with its higher fee levels; you must consider the opportunity cost and evaluate the fee with its future value. The amount you are going to invest in the MBA fee and cost of living while doing the degree would become an asset to give you exciting returns throughout your life, even at the age of retirement.

Look at the long term opportunities associated with Luxury Brand Management degree

The fee structure and other costs associated with your MBA degree will obviously impact your life. Aspirants need both financial and emotional support to make the career decision. Make sure you don’t evaluate only the short-term costs of doing an MBA. Consider the impact of MBA in luxury brand management on your personal finances with aspect to the long term.

Once you consider the long-term benefits of doing MBA, the advantage will definitely outweigh the fee structure. Make an informed decision to pick the best institute where you are going spend the next two important years of your life. Luxury Connect Business School is a viable option if you are looking for a decent MBA degree in luxury brand management. The institute provides great opportunity to maximize the ROI of doing an MBA. 

Which are the top and best MBA Colleges in Delhi/NCR?

There are myriads of options when it comes to MBA colleges in Delhi & NCR. If you want the best of the MBA education, the colleges and B-schools of Delhi are second to none. Pursuing a degree from any of the top 10 colleges in Delhi NCR region would definitely turn your dream to become a successful person in reality. Your options to get great learning and high placement prospects are endless in the Delhi NCR region.

You can find MBA colleges spread over the entire territory of Delhi including the urban areas of NCR like Ghaziabad, Noida, Greater Noida,Faridabad, and Gurgaon. Students who appear in various entrance exams can definitely find a top college for MBA in Delhi NCR.

Your Options

Based on the rankings, the admission options in top management colleges in Delhi NCR include IIM. You can’t find an IIM Delhi, but the IIM Lucknow campus is located in Noida, which is one of the top MBA colleges. Apart from that, FMS, IIFT, IMI, Fore School of Management and Jaipuriya Institute of Management are some of the top performing MBA colleges in the option galore. Similarly, a few more prominent MBA institutes are located in NCR including MDI Gurgaon, MIT Ghaziabad, BIMTECH Noida and Luxury Connect Business School (LCBS) Gurgaon. All these institutes are excellentwith regards to both education and career prospects.

Admission Criteria

Lots of MBA colleges in Delhi NCR region accept CAT, XAT and MAT scores andLCBSis one of the most sought after B-schools in the city that accepts CAT/XAT/CMAT/MAT/GMAT scores for admission to MBA/PGDM programs. It is hard to get admission in top MBA colleges in Delhi without entrance exam, but there is an option to get admission in Luxury Connect Business School based on an aptitude test and personal interview.

With a little research, you can get a complete overview of MBA colleges in Delhi NCR which are FMS Delhi; IIFT Delhi; MDI Gurgaon; IMI New Delhi; and IMT Ghaziabad. Besides, Luxury Connect Business School is another prominent option if you are looking for a decent college in the NCR region.

Ratings of Top MBA Colleges

Out of all the top colleges, the average placement in LCBS has remained high and is growing at an exponential rate. Business World lists Luxury Connect Business School amongst India’s Best B-School in 2014 and the most sought after institute is also offering merit-based scholarships to deserving candidates.

Furthermore, this B-school gets a 4-Star rating based on its placement record, approvals, type of establishment, faculty, cut-offs, offline ranking and alumni rating. If you are interested in establishing a career in the luxury industry, LCBS is among the best choices.  In this B-school, you can find carefully designed Luxury Brand Management course programs that are based on the standards and gap prevalent in the industry. The available programs in this institute are Post Graduate Diploma in Luxury Management and Diploma in Luxury Fashion Styling, Luxury Entrepreneurship, Experiential Luxury, Executive Diploma in Luxury Management along with certificates for Luxury Brand Management and Retail Services.

MBA degree is essential for future career advancements, and Luxury Connect Business School can be the ultimate solution to the students who are looking for a reputed institute in the Delhi NCR region.

Complete Guide to Fashion Brand Management: Education, Training and Career Prospects

Are you interested in everything related to fashion? Do you want to  have a career  in fashion industry? If yes, your interest for the fashion industry can help you land a job with the top designers, merchandisers, and fashion retailers, around the globe. With the surge in the growth of the luxury industry, there is a huge rise in the career options for fashion management graduates.

Well, a decent fashion brand management degree can lead you towards a high-flying career path where you can make the most out of your creativity and skills.

The fashion industry is one of the most dynamic and exciting sectors and if you are planning on pursuing a management degree in fashion, take a look at this guide so that you can step in with confidence.

What are the Course Areas In Fashion Brand Management

A bachelor’s degree is the minimum level of education you need to break into the industry as a management student. However, there are lots of B-schools in the country that are offering post graduate diploma and an executive diploma in fashion styling and luxury brand management. Pursuing these programs can help you to achieve new heights in your career quickly.

With the right degree and right amount of experience, you can get your dream job in the fashion industry. Moreover, the favorable part is the cost of pursuing MBA in fashion brand management is quite reasonable in terms of the professional expertise you will get for career advancement.

Skills Required for Fashion Brand Management

Excellent communication skills and good social skills are two most important requisites to get success the easy way in the brand management industry. Apart from that, a little knowledge of the fashion industry is required to become successful in your profession. But don’t worry, students with no knowledge of the industry are also utilizing their creative skills. It all depends on the institute and faculty that can help you to hone your skills for a challenging role in the fashion industry. Finding a top B-school for fashion brand management course can give a creative direction to your career.

Apart from the creative expertise, the fashion industry professionals need to have an interest in analysis skills and business expertise. Executives from the export house, buying agencies, e-commerce companies, and retail organization with 1 to 2 years of experience are the most eligible candidates to get a higher degree and a decent job in the fashion brand management roles.

What are the career options in the fashion industry that I can look forward to?

Fashion management courses are rising in popularity. You might be surprised to see the upcoming career prospects in this sector. Based on your vision, curiosity, skills, and the degree you can get a financially and professionally rewarding career in fashion sector.

Fashion Brand Manager

A fashion brand manager is responsible for studying the marketplace and for creating product strategies based on the trends and customer preference for fashion, textile and retail industries. Utilizing the branding strategies is a great career option, and an average growth of 12% is recorded in this occupation.

Other Options

Besides, if you have skills that intersect the fashion and business skills, then you can definitely become a fashion stylist, fashion blogger, fashion retailer and buyer in e-commerce, personal shopper, wedding stylist, fashion events and shows organizer, wardrobe stylist for TV personalities and celebrities, personal styling and makeover and fashion enthusiast.

If you want to combine your interest in fashion and business, Luxury Connect Business School is the best option. It is one of the best B-schools in India that offer varied programs in fashion brand management to help students enter the lucrative career.

5 Tips For Online Brand Management Courses

Over the past years, there has been a tremendous growth in the Luxury Industry. Who doesn’t love luxurious products? The more the growth of the industry, the more are the job opportunities. The Luxury Industry is so much more than fashion and wooing the billionaire’s club is one hell of a task. So if you want to boost your career, step into the world of Luxury.

With the continuous and rapid development of the internet, more companies have moved online. Almost all companies today not only have brick and mortar structure but also a click and portal one. Similar has been the case with the education sector. Courses have been integrated with the internet so that they are easily available to students and people willing to learn. Not only do they save time but also have a lot of varieties to choose from.

When we talk about brands, there are various things like quality, quantity, services, experience and symbols that come to our mind. They define the brand. And through brand management we can manage them in order to create a positive image in the minds of the consumers. Now imagine how important this is for brand managers? Yes, you guessed that right. There are Online Brand Management Courses as well. But before you rush and select one, here are a few tips that may help you:

Define your objectives: Anything that you pursue will have a negative or positive impact on your life. And so it is important to define the objectives, be it career objectives or just for the sake of gaining knowledge. These objectives will give you a better insight of what you want to learn from the course and what you wish to achieve after the completion. Moreover, you get to understand the reasons for which you have opted for an online course.

Connecting with the Instructors: Before you select any course, you will be given brief information about the course. This information also includes details of instructors. Now you obviously can’t call them directly but can surely connect early with them. All thanks to the internet. When you are in touch with them constantly, things become much easier as you can easily understand what is expected from you.

Learn the technical know-how: While people pursuing traditional courses have all the resources available with them very easily, the ones pursuing online courses have certain limitations. In order to overcome such challenges, it is better to be prepared well ahead of time. Not only just that, it is also important that you are easily able to access any other relevant material.

Scheduling of the course: Just because it is online and flexible, does not mean that you should be flexible. Therefore it is extremely important that you schedule your course in such a way that you are able to give it ample amount of time in order to avoid lagging behind. This will also help you in completing the assignments and tasks on time.

Credibility of the course: Nowadays, with the advancement in technology there are many courses available. But before you select a course, it is extremely important to check the credibility of the portal offering the course. This helps in avoiding cases of fraudulence any course. The course should be provided from a reliable source.

Online Brand Management Courses are cost effective and flexible for all those who wish to save time and money. Luxury Connect Business School provides an insightful and enriching Luxury Brand Management course which can be pursued online. 

Know all about Brand Management and Courses

A brand is a name, term, image, plan or a mix of all these components to distinguish an item or administration of a merchant or a group of dealers. The fame of a company incredibly relies on the brand. Now e- branding which is an online brand management is becoming popular on social sites.

Brand management is the way toward recognizing and overseeing showcasing procedures for a specific administration or item to expand its reasonable worth, and reputation among the clients. It additionally includes dealing with the substantial and immaterial components of a brand, for example, cost, consumer loyalty, in-store introduction, and rivalry. Brand management plays an expansive and huge part in practically every business association or an organization. Most organizations choose a brand manager to oversee and support their brands as indicated by the market patterns. A Brand Manager is a man who recognizes a brand that will take into account purchasers and work out advertising techniques to set up brands in the market. They arrange, create and coordinate the promoting endeavors for a specific brand or item. They may manage different sorts of brands in the market, for example, premium brand, economy brand, battling brand, corporate brand, family brand, and so on.

What to study to become a Brand Manager?

People seeking to make a profession in brand management must hold an MBA degree in Brand Management or Marketing Management. Most organizations/schools concede understudies on the basis of the marks acquired in MAT (Management Admission Tests) and CAT (Common Admission Tests). Some other colleges like Symbiosis conduct their own set of exams.

 Course regions

The primary point of the Brand Management course is to give a basic comprehension of how to construct, measure and oversee brands. The course grants information about standards of brand administration, Market examine, examination of market pattern, purchase request, the brand looks, brand dispatch, USP (novel offering recommendations of the specific brands), brand advancement, appropriation, and bundling and promoting a brand.

Skills needed for Brand Management

The basic skills required for a brand manager is down to earth considering, and continually being on the toes. A Brand manager ought to be result situated, imaginative, vivacious, sorted out and precise. They ought to have solid managerial, advertising, explanatory, great introduction, correspondence, and critical thinking abilities. A brand manager ought to be a decent group pioneer, a great audience and must be able to oversee distinctive tasks in the meantime. They ought to have an instinctual feeling about future item ideas and ought to be eager about their item region. They should have the mindfulness about the standards of brand management that comprise of different trademark laws.

Jobs

For brand management professionals’ jobs are available in medical industries, communication fields, advertising companies, media channels, newspapers, travel magazines, food and drinks companies, textile industries, cosmetic companies and much more. Banks and insurance agencies also employ brand managers. Professionals are first appointed as marketing analyst then promoted to, assistant brand manager, brand manager, and managing director. The salary package may vary based on performance, qualification, and organization.

Flashes of Fashion Brilliance at Amazon Fashion Week

The focus of the spring / summer 2017 fashion week was undoubtedly, relentlessly, on the new. It was the ultimate experience for us. As we, the students of lcbs intent to make a foothold in the luxury industry, we were introduced to fashion world as we saw a live runway fashion show. The collections were inspired by European folklore & bohemian discipline

with explosions of color on them.

We got to know about many upcoming Indian designer & trends of the markets. The collections were designed by designer Shruti Sancheti and Ashish. There was an elegance & hauteur in the base fabric teamed with suede & mesh, they blended handwoven khadi denim & cotton with a European sensibility. The show was a perfect merger of aesthetic & inspiration.

bThe last but not the least, impeccable moment came when we saw singer Sona Mohapatra, who turned a showstopper for the label virtues, she was seen sporting a bright orange layered pleated dress, entered on the stage dancing to the song ‘Tere ishq ne nachaya’ sung by her.

We had an interesting & enriching experience indeed. These kinds of events inspire us to go ahead in our future and also we got to see many marketing activities around us like PR activities & advertising. The overall experience was very new & extravagant for us.

By-: Richa Singhal

PGDLM 2016-17