Curating the Creative Interest with Luxury Connect

“The ultimate of being successful is the luxury of giving yourself time to do what you want to do.”

Whenever life gives us something new there is so much excitement around. When I got selected for PG diploma in Luxury Brand Management at Luxury connect business school I got super enthusiastic and opened myself to the world of my dreams. I am passionate about all things unique and I am so glad to have found this college and be a part of it.

As I waited with bated breath to start my journey, arrived 17th August, day 1 of induction session. That morning was different than others as it was filled with a lot of new hopes and aspirations. My mind was filled with numerous thoughts about the induction session, my new classmates, new professors etc. Finally, the wait was over and arrived Mr. Abhay Gupta and Ms. Nitika Kapoor. All of us introduced each other and we talked about our interest in the luxury sector. As the discussion went on I expressed my interest in women’s apparels and they suggested me the various path I can take to achieve my goals. 

The thing I liked the most about LCBS is they really care about you. I have never seen a beautiful person like Nitika ma’am, she is very humble and always concerned about our future and I have also never met a person like Abhay sir, he has so much experience and wisdom to share with us. I have no words to describe the respect that faculty at LCBS commands. We are like one big family working together in one direction of giving talented and well-trained personnel to Luxury industry. Soon there were ice breaking games where we had a lot of fun getting to know each other better and explored our aptitude for luxury. This was followed by meeting with alumni of PGDLM course. They all are working with luxury brands in Delhi and NCR and took a lot of joy in sharing their experiences, learning and special memories at LCBS.

Induction Day two was a one of its kind experience for me. I found myself standing at the Christian Dior store at the DLF Emporio mall talking to the store manager about brand’s rich heritage and product lines. Next was Louis Vuitton, followed by Michael kors, Armani Junior and Corneliani. The practical knowledge and wisdom that one can get from the experienced people working at the luxury brands is extremely important as it will complement our learning during various modules at LCBS. It was amazing and inspiring to see  the passion and determination of every member in a luxury brand to create the romance around the luxury products that were no less than art pieces. The managers painted a picture of  nuances of an industry we were getting into. The orientation session had already proved to be better than my expectations.

On day three, we had the honor to eminent personalities from the luxury industry, Mr. Rolf Blaser, a country manager at Safilo India Pvt Ltd and Ms. Nalini Gupta Ex country manager at Burberry India. They not only shared their inspiring journey of reaching the top but also invaluable tips on how to be a good luxury brand mana

By-: Richa Singhal

PGDLM 2016-17

Top Colleges for International Business Management in Gurgaon

Do you have the zeal to pursue everything luxurious? Or that fascination with all things luxury. Then, this might be your calling and not just something random. Get yourself enrolled in the country’s one of the significant few business schools. There are top colleges for International Business Management in Gurgaon that offer exclusive luxury management courses for the select few.

Pursue your goals and work hard towards them but make a targeted, more focused approach that gets you actual results and doesn’t just mean wastage of your time and efforts.

 When choosing your college for International Business Management studies, why not go for the top of the cream college’s right at the heartland of Gurgaon.

The list is made of IILM Institute for Business Management, ISBM Gurgaon, Luxury Connect Business School and IBS Gurgaon among some of the top choices for management studies.

If we quote Wikipedia here, study of international business management would be termed as ‘a degree designed to develop the capabilities and resources of managers in the global economy. It is ideal for those seeking to establish or accelerate a career in international businesses.’

So what is that you can achieve as a career remark with this business management course that lets you study how international brands work?

The answers are- careers in management, finance and consulting section with these brands.

Why this program is great for helping you grab a job in the upcoming sector of international business management?

Apparently, many brands are looking to expand in various international markets. Their foremost need is going to be recruitment of global trend experts and people who hold interest in pursuing and having a flair for the global markets.

Brands are diverting their focus from plain financial management to the consumer behaviour and how customers respond to various global trends.

Other than just getting to be associated with top brand’s management fraternity, the candidates also increase their possibilities of working in different countries as well.

Going international requires one to be competent with the skills of accepting different cultures and adapting to them. It is certain that managements work differently in certain cultures and so do the transactions of economics. Hence, the need for a much more competent, internationally viable study program that also gives accomplishing knowledge of finance, marketing and corporate business workings.

One of the added advantages for your choice of business school can be their profound association with a foreign campus. This gives you the assurance of international exposure during the study of the course. After all, practical experience is important in your choice of career. With LCBS, you get to study at IUB, Monaco for 3 months with their post-graduate diploma program.

Flashes of Fashion Brilliance at Amazon Fashion Week

The focus of the spring / summer 2017 fashion week was undoubtedly, relentlessly, on the new. Untitled-1 copyIt was the ultimate experience for us. As we, the students of lcbs intent to make a foothold in the luxury industry, we were introduced to fashion world as we saw a live runway fashion show. The collections were inspired by European folklore & bohemian discipline

with explosions of color on them.

We got to know about many upcoming Indian designer & trends of the markets. The collections were designed by designer Shruti Sancheti and Ashish. There was an elegance & hauteur in the base fabric teamed with suede & mesh, they blended handwoven khadi denim & cotton with a European sensibility. The show was a perfect merger of aesthetic & inspiration.

The last but not the least, impeccable moment came when we saw singer Sona Mohapatra, who turned a showstopper for the label virtues, she was seen sporting a bright orange layered pleated dress, entered on the stage dancing to the song ‘Tere ishq ne nachaya’ sung by her.

We had an interesting & enriching experience indeed. These kinds of events inspire us to go ahead in our future and also we got to see many marketing activities around us like PR activities & advertising. The overall experience was very new & extravagant for us.

By-: Richa Singhal

PGDLM 2016-17

Opportunities for Entrepreneurs in the Booming Luxury Industry

The word entrepreneur originates from the French word, entreprendre, which means “to undertake.” In a business context, it means to start a business. The Merriam-Webster Dictionary presents the definition of an entrepreneur as one who organizes, manages, and assumes the risks of a business or enterprise.

 What is entrepreneurship?

A business model in which you create your own business entity and perhaps hire a few people is entrepreneurship. Over and above all, entrepreneurship is a mindset which makes you think beyond the normal. A craving, a desire and a ambition to break past the set norm and create a unique identity for oneself and his enterprise.  Entrepreneurship is also a process of new venture creation.

 Who is an entrepreneur?

Someone who wants to self employed and also generates employment for others is an entrepreneur. Someone who wants to be his own boss is an entrepreneur. Someone with a vision, a passion for his product or service and a deep determination to succeed against all odds is a entrepreneur. So we can summarise that
‘ An entrepreneur is someone who organises, manages and assumes the risk of a business entity, enterprise and or identity in either goods or services sector’.
‘Entrepreneurs are people that notice opportunities and take the initiative to mobilize resources to make new goods and services.’
“one who undertakes innovations, finance and business acumen in an effort to transform innovations into economic goods”.

 What are the typical qualities of an entrepreneur?

A tendency to break away from the regular and be different.
Spot the needs / problems / challenges and convert them into opportunities for success by being solution oriented.
A determined mindset to innovate, create value and be continuously growth oriented.
A Original thinker.
A Risk taker.
Takes responsibility for own actions
Feels competent, confident and capable
Sets high goals and enjoys working toward them even with high personal sacrifices

 What is Luxury?

Luxury is a often misused term in today’s world ! Almost everyone and everything claims to be ‘Luxury’. So what really is the meaning of ‘Luxury’ ??

If one tries to Google the word luxury, one is thrown up with innumerable meanings in a split second ! This only means that ‘Luxury is relative & subjective’ – meaning ‘to each his own’.

In the words of the famous Coco Channel, ‘Luxury begins where necessity ends’.

We can thus summarise that luxury is much beyond need – it is a desire that fuels our emotional appeal. Something which defines our social status to others besides just providing us material comfort, great quality, unquestionable functional benefits and makes us feel a part of a social set normally called ‘The Elite’.

Luxury enterprenuers

 So what then is Luxury Entrepreneurship?

Someone who has a burning desire to create a business venture or a product or a service which services this sector directly or indirectly is a luxury entrepreneur. A individual with a uncanny eye for detail and excellent customer service can be a successful luxury entrepreneur.

 What are the sectors one could explore within the Luxury domain?

Unfortunately, most people link and restrict luxury to fashion and ramp shows due to the glamour attached. There is no doubt that fashion is a essential part of luxury and is in every way the fulcrum point, but luxury extends way beyond fashion, giving a entrepreneur options to choose from areas like jewellery, watches, fitness & wellness, beauty and skin care,  real estate, home and interior, aviation, yachting, automobiles to also travel, tourism, hospitality and events etc. Luxury is a complete lifestyle and defines the usage pattern of the affluent class.

If one is a fashion designer, or has a inclination to be beautician, traditional jeweller, boutique owner, travel service provider or event a wedding planner, it is possible for him to position himself in this niche space.

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 What are the Growth opportunities in the Luxury sector?

Luxury in India has been growing continuously at a pace of 20 – 25 % PA for past several years. Currently at about 18.5 b USD, it is expected to touch 50 b USD by 2020 and 180 b by 2025. (as quoted by Amitabh Kant in February 2016). The ‘make in India’ movement is expected to fuel the domestic design industry towards this sector. Recent success of young Indian designers is a case in example of this rising phenomena.

 How is Luxury Entrepreneurship different and how can one become one?

In the luxury space, the depth of the vision, the originality of the creative designer, the brand building process, the marketing & communication as well as the customer service orientation is completely of a different level. The aura of the brand, the magic around the intangibles, the romance & mystics behind the product which is accentuated by the impeccable service play the key role.

 Let us say that the basics remain the same, but the treatment is entirely different.

 The best way of course is to undertake a short course on ‘Luxury Entrepreneurship’ to clear up ones concept and knowledge of this sector and study in depth the nuances involved in handling such a business

 Then on, if one is a creative person he can begin on his own. If one is a moneyed person, he can have his idea developed by a creative team. Alternately, there is a plethora of national & international luxury brands across sectors that are keen to reach out to the Indian luxury consumer and the fast growing market here. One is open to explore franchise opportunities with them.


Abhay Gupta,

Founder & CEO – Luxury Connect & Luxury Connect Business School