Wednesday 13 June 2018

Need for Effective Luxury Management Training - LCBS






Consumers today are increasingly focused on getting optimal qualities in their products. The luxury goods and services industry is mainly driven by the exclusive features and the luxurious factors that are found in opulent products. The luxury goods and services consumer is unlike any other. There are several differences between luxury brands and conventional brands. This requires management of luxury goods and services to be more refined and innovative comparatively.

 Importance of Getting Effective Luxury Management Training

As the luxury industry differs from conventional businesses quite significantly, the management and day-to-day operations of this industry are also quite different. There are several important aspects in the luxury industry’s customer relationships, promotional strategies and daily functioning that are not the same as in conventional goods and services industry.

Luxury Connect Business School (LCBS), by far the leading business school in India, offers immensely effective, relevant and impressive luxury management training through its post-graduate management courses mainly focused on the luxury goods and services industry. Whether you are a management student, or are a management professional seeking to hone their management skills, there are immense varieties of courses and training workshops organized by LCBS.

Today, there is a significant growth in the numbers of luxury goods and services consumers all over the world, and especially in India. With its expansive and growing population, India is home to an impressive talent pool of IT and business management aspirants. Seeing the rate at which the luxury industry in India is gaining momentum today, management career experts highly advise students and working professionals to undergo these immensely effective and updated management training courses.

Little about Luxury Management

Luxury management involves learning first-hand the skill of applying brand management principles to the luxury goods and services industry. These courses are effective in teaching management aspirants the way to create an impressive brand image for their company, which expresses its luxurious status quite clearly.

As this is an immensely competitive industry situated within a niche market, the luxury brand managers are tasked with widespread innovative promotions that help to pull in other potential consumers towards their brand effectively. During all this, the manager has to also ensure that the inherent luxurious image of their brand is constantly improving and maintain the exclusivity of their brand’s products.

One of the most excellent benefits that you get when you seek a course in luxury management training from Luxury Connect Business School is the hands-on training it provides to its management students. This course includes a significant portion dedicated to practical training at some of the most renowned luxury brands, including BMW, Mercedes-Benz, ETHOS Watch Boutiques, Genesis Luxury, Michael Kors, among others. This collaboration with renowned international luxury brands enables LCBS to prepare the students in the best possible way to face the numerous distinct challenges they may face in this industry.

 How to decide if you are right for Luxury Management Training?

These are the factors that can help to decide whether you, as a management aspirant, need to get luxury management training:


  • If you wish to work in an executive position for luxury brands
  • If you wish to seek international-standard management training but cannot afford to shift abroad, pay high fees, or due to any other such issues
  • If you are already working as part of luxury industry but wish to shift to brand management
  • You have an impressionable personality, effective communication skills and aspire to become an expert brand manager in luxury industry
  • You wish to gain comprehensive knowledge of the luxury goods and services industry
  • You wish to gain world-standard education and training at truly affordable cost

Luxury Connect Business School is counted amongst the top business schools not only in India, but also around the world. The innovative teaching methods, excellent hands-on experience opportunities, combined with updated and relevant course material makes LCBS the top choice for students from India and abroad as well.

Thursday 7 June 2018

Best Luxury Management Courses - LCBS




Time to Choose the Best Luxury Management Courses :
India is home to an immense population which is the perfect set-up for small and large businesses to operate. Today, thanks to increasing spending power and brand awareness, the luxury goods and services industry in India is experiencing one of the best booms in recent times. This calls for management professionals to seek the right training and experience which will make them invaluable in today’s highly competitive Indian luxury market.

Growing Indian Luxury Market and its Opportunities:

According to a report by ASSOCHAM*, the luxury market in India is set to get boosted to around USD 30 billion by end of 2018, from the current USD 23.8 billion. The increasing exposure to international luxury brands thanks to the internet, along with increased spending power of tier II and tier III population are the major factors that are contributing to this boom.

Apart from these, the rules and regulations developed by the government to manage the luxury goods industry is attracting innumerable small and large luxury brands to India from all over the world. Not only this, the increasing competition has also ensured that the product quality of luxury goods has also improved remarkably today.

Aspects of Excellent Management in Luxury Industry:

The luxury retail industry is significantly different than conventional retail industry. The marketing and production aspects also differ from conventional ones for luxury goods and services.

After intense research studies, management experts found the 3 basic aspects that ensure effective, efficient and successful luxury brand management

Brands need to Express Beliefs:

Constantly talking about your brand will not be enough to increase brand value. Today, owing to increasing consumer awareness, your brand needs to express specific beliefs which appeal to the majority of your niche market.

 Look Beyond your Logo :

Normally, luxury brands tend to be visible through their easy-to-recognize logos. However, your brand image is more than that. It includes the entire set of visual icons (monograms, logos, colors, brand symbols, etc). The uniqueness of the product is also an excellent way to increase your brand awareness. With this, you may even forego using your logo as consumers will be able to identify your products simply based on their unique constant design or concept.

Creating Comprehensive Brand Experience:

Today, thanks to the increasing popularity of online shopping, luxury brands are facing tough competition in their brick-and-mortar stores. To fight this intense competition, luxury brands need to provide consumers with a wonderful user-experience. This is achieved easier when you design multi-functioning, controlled spaces to communicate, and create, brand belief effectively.

Choosing Luxury Management Courses:

Management students, especially those seeking to enter the lucrative Indian luxury market in executive positions benefit greatly with the right and relevant luxury management courses. Leading business schools in India, namely Luxury Connect Business School (LCBS) are renowned for providing not only the required theoretical material, but also provide hands-on training with renowned luxury brands through collaboration.

When you choose to enter into luxury management courses in Luxury Connect Business School you are on the verge of gaining immense knowledge about the dynamic and lucrative luxury goods and services industry. The opportunity to seek practical experience through training with popular luxury brands is an intrinsic part of LCBS management courses. It is an excellent chance to gain the most updated know-how from industrial leaders combined with an ability to gain practical day-to-day operational knowledge of the luxury industry.

With the atmosphere filled with enthusiasm you will get to learn more about brand design and brand management for numerous sectors, including automobiles, consumer electronics, accessories, etc. The luxury management courses are designed to provide students with the appropriate knowledge of the evolution of the luxury market, along with solutions for current and potential challenges that the luxury industry may face in the future.